Daaman’s focus of cut and color as a brand philosophy became the bases for this design.
Exploring the weave and extruding the process of making fabric into a gesture across the store became the main elements of this design. The black texture on the wall is complemented by large industrial cables and focused lighting to create space for hanging the products on the periphery.

Project Details

  • Name of Project: Daaman
  • Name of Client: Syed Nasir Ali
  • Date: 2013
  • Size: 600 Sqft
  • Location: Dolmen City Mall, Karachi
  • Stage: Completed
  • Scope: Interior Finishing Work and Top Supervision of Construction


  • Architect: Najmi Bilgrami Collaborative (Pvt) LTD
  • MEP: Excellent Associates and Design-o-Tech
  • Contractor: Inter D├ęcor

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