Retail
Yellow
Yellow
Yellow’s design was centered on a feature wall which reflected the notion of static motion.
Redesigning the identity of an international fashion chain required a clear understanding of the variety of products being displayed. The undulating brick wall is treated with cement slurry to enhance its rawness which contrasts well with the thick green creepers of the money plant. The walls, floor and ceiling are designed using a similar palette to enhance the sophistication of an international brand whilst reflecting its heritage.

Project Details

  • Name of Project: Yellow Dolmen City
  • Name of Client: Yellow Pakistan
  • Date: 2013
  • Size: 2,200 Sqft
  • Location: Dolmen City Mall, Karachi
  • Stage: Completed
  • Scope: Interior Finishing Work and Top Supervision of Construction

PROJECT TEAM

  • Architect: Najmi Bilgrami Collaborative (Pvt) LTD
  • MEP: Excellent Associates and Design-o-Tech
  • Contractor: Inter D├ęcor

     
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